I joined an Internet startup in 1998. Even then people were saying things like "biggest change since Gutenberg." The original Napster launched in 1999, and iTunes in 2001. I've been watching ad pages in industry print magazines shrink for most of that time. So count me among the flabbergasted that Traditional Publishing seems to be only just realizing that there might be a problem with their business model.
Really? You think?
Sheesh. What rock have they been hiding under for the last decade, anyway?
(Link by way of the Daily Dish.)